User-experience-vs-design 2

Insightpanel – Marketresearch 2.0

Why should you figure out what works for your target audience and what they need? Your customers can tell you this! You only need to enter the dialogue with them. With an Insight Panel this becomes very easy.


24/7 your own board of advice

Unlike the panels you may be used to and highly innovative, this is the method that provides you with deeper data about your customers. Pre- or postchecks of your products, services and concepts are easy to realize. And with that you realize significant savings!

In addition, you do not have to pay the Panel members, the Panel’s costs can be divided over the departments that make use of it and funding is available. These are just some of the many advantages of this new method.


Would you like to know what benefits an Insight Panel can offer you? Call us at +32 (0) 86 21 03 74 or mail to



Up to 50% subsidy available for your market research!

Of course you want to fully anticipate the needs of your customers and the moves of your competitors. This increases the chance of success for your organization. In order to get this data on the table, market research is required. Vedanta consultancy can realize this for you, and with subsidy as well. Depending on the size of your organization, the number of FTEs and your location, the percentage of subsidy is determined.


First of all, we determine the research needs. What do you want to achieve? What research form and which tools do we implement to achieve the goals as efficient as possible? Do we deploy innovative online applications, does an offline approach fit better, or does a combined approach offer the best result?

Once this is determined, we make an appropriate quote and examine the possibilities for subsidy. To determine the rate of the subsidy, it is important for us to know:

  • Where your office is registered. Companies with a registered office in Flanders can obtain 40% or 30% subsidies, in Brussels this can go up to 50%.
  • Whether you have a micro, small, medium or large business
  • What your legal form is
  • In which sector you are active

Two calculations

Calculation Flanders as of 40%: You are located in Flanders, you have less than 50 FTEs and a turnover of up to 10 million euros. In this case you receive a grant of 40% to a maximum of E 10,000, total project price E 25,000.

Cost market research     E 3,000

Subsidy                                E 1,200 (40%)

To be payed by you         E 1,800 (60%)

Calculation Brussels as of 50%: You are located in 1 of the 19 municipalities of the Brussels-Capital Region, you have a micro, small or medium-sized business and you are active in the permitted sectors? In this case you will receive a subsidy up to a maximum of 50%, minimum amount of E 500 and max E 15,000, 2 subsidies per year.

Cost market research     E 3,000

Subsidy                                E 1,500 (50%)

To be payed by you         E 1,500 (50%)


Would you like to take advantage of this subsidy? Mail or call us: Tel. +32 (0) 86 21 03 74


Vedanta Consultancy presents their 1st market research results

We’re happy to share the fact, that we recently presented our first market research results at the Total headquarters in Brussels. Interesting insights regarding the Belgian Mazout market were generated. The results of the study were presented to the marketing & sales men of Total Belgium. We put the case on our website for those who are interested.

You also want to be in close contact with your market? Mail or call us: Tel. +32 (0)86 21 03 74


« We thank Vedanta Consultancy for the realization of the marketstudy! We will certainly continue to interest us in the online market for heating oil , where we let ourselves be accompanied by Vedanta Consultancy »

Manager Marketing & HSEQ, Total Belgium